1. Opportunities for visitors:• Catalog of exhibitors with search function• Plans of exhibition halls• Schedule of business program events• Visitors electronic ticket for scanning and access to the exhibition2. Opportunities for exhibitors• Fast target visitor identification and contact segmentation.• Registration of meetings with visitors of the stand.• Processing and analysis of the results of the meetings.• Analytics based on the results of personal work of managers at the stand.• Analytics of the booth based on the results of participation in the exhibition.• Instant identification of the target visitor by scanning his badge.• Formation of a database of contacts for managers who worked with the visitor of the stand.• Adding notes/photos to the collected contacts, both during the meeting and after it.• Questioning to identify the interests and capabilities of the visitor.